The Agency
The Group Advertising is one of the fastest-growing independent multicultural, multidisciplinary advertising and digital agencies in the USA. We consistently generate high-impact results across all platforms and cultures. Plus, we can add a significant new revenue flow with our strong expertise in the growing Hispanic markets.
Founded in 2006, our team is comprised of high-level professionals who bring game-changing expertise from around the world – USA, Europe, and Latin America.
We make brands culturally relevant.
The Thinking
To be successful as a brand, you must be socially and culturally relevant, up to date with new technologies and trends, and responsive to market shifts.
Our unique Transcreational Marketing© approach helps us successfully implement solutions that are more progressive, intuitive, and agile. We take every person into account, knowing which technology pathway, which messaging will make the strongest connection to activate them.
To connect to different cultures, different generations, we must deliver content each segment wants and trigger endless touch-points. The strongest ideas live and move with you through life. They take root in our real day-to-day activities and grow a new kind of experience that is relatable, memorable, and has a purpose.
Multicultural consumers.
Transcreational marketing.
Consumer evolution.
The Work
DOING THE AMAZING EVERY DAY
CSL PLASMA / MULTICULTURAL CAMPAIGN
GREATER GAINS WITHOUT THE PAIN
Blue Emu/ Online campaign
THINKING SHIFTED
Fields BMW / Dealer campaign
HUNGRY FOR FRESH NEW REVENUE
Stew Leonard’s/ Branding campaign
The Partners
Our past and our present define an amazing track record. We’ve generated surprising results for every one of the companies you see listed here.
ABD Development / Artegon Mall / Barcellona Homes / Bealls Florida / BMW Motorrad USA / Body Blaster / Capital Bank / CareerSource Central Florida / CenterState Bank / Central Florida Credit Union / Delta Performance / Don Quijote Awards / Estrella TV / Florida Hospital / Harkins Commercial / HBIF / HCCF / Madrag / Mazda / MINI / New Traditions Bank / Old Florida National Bank / Perfume Provider / Ram / Santa Barbara Beach & Golf Resort / Unroe Engineering / Tolic Insurance
The Services
To drive lasting success, we fuse up-to-the-minute data, technology, creative insight, and cultural relevancy to make your brand meaningful throughout the lives of more consumers. We are focused on multi-dimensional, intuitive solutions, more effective and culturally relevant strategies that connect not only with consumers’ minds but with their hearts and passion points. We are constantly exploring new trends, disciplines, and keeping up to date with the latest tendencies and digital technologies.
Print Collateral
Out-of-Home
Branding
Marketing Strategy
Allocation Modeling
Digital, Mobile & Social Strategy
Content Strategy
CRM
Multicultural Services
Web Development
Display
Mobile
Remarketing / Retargeting
Data & Analytics
SEO+SEM
Social Media
Email Marketing
Content Marketing
Influencer Marketing
Media Research & Analytics
Public Relations
Content Marketing
Events
Public Relations Services
Focus Groups
Customer Experience Mapping
CRM Strategy
Digital Transformation
CRM Program Optimization
Data Optimization
The Team
With unique heritages, cultures, and senior-level expertise, our team is a reflection of the diverse consumer market the USA has become. We believe in each other. We stay open-minded to new perspectives. And we know the best solutions come from a team dedicated to working together. This gives us the right intel, insight, and competitive edge our clients need to thrive.
Hernan / Shelly / Melia / Alex / Sofia / Berry / Neil / Matthew …
We will bring you more.
Let’s ACTIVATE more consumers for you. Call us today at (407) 898-2409 or email at newbusiness@thegroupads.com
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