EstrellaTV Orlando has hired The Group Advertising as their agency of record, to help with the branding of this Spanish-speaking network. Estrella TV Orlando is the Central Florida affiliate of Estrella TV, owned and operated by Liberman Broadcasting. With 100% original Spanish-language content produced within the states, the network provides its viewers with unique programming that includes comedy, musical variety, scripted drama, talk and game shows, that all feature top Hispanic talent.
The Group Advertising will be in charge of every aspect of the branding from conceptualization of ideas to media buying and placing. “I was very pleased with the ideas that The Group Advertising brought to the table,” says Steve Rifkin, Creative Services Director of Estrella TV Orlando. Rifkin adds, “I could see from the start that they have tremendous insight, passion and energy, and I look forward to working with them to help to create awareness for Estrella TV Orlando.”
Estrella TV Orlando can be seen over-the-air on digital channel 18.3, Bright House Cable channel 464, Comcast Cable channel 663 and Cox Cable channel 116.
About EstrellaTV Orlando
Estrella TV Orlando is Central Florida’s affiliate for Estrella TV, a Spanish-language television network owned and operated by Liberman Broadcasting. Estrella TV can be found in Central Florida over-the-air on digital channel 18.3, Bright House Cable 464, Comcast channel 663 & Cox channel 116. The network launched in 2009.