Hispanic Advertising Agency | Digital Advertising | Latino

The Agency

The Group Advertising is one of the fastest-growing independent multicultural, multidisciplinary advertising and digital agencies in the USA. We consistently generate high-impact results across all platforms and cultures. Plus, we can add a significant new revenue flow with our strong expertise in the growing Hispanic markets.

Founded in 2006, our team is comprised of high-level professionals who bring game-changing expertise from around the world – USA, Europe, and Latin America.

We make brands culturally relevant.

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The Thinking

To be successful as a brand, you must be socially and culturally relevant, up to date with new technologies and trends, and responsive to market shifts.

Our unique Transcreational Marketing© approach helps us successfully implement solutions that are more progressive, intuitive, and agile. We take every person into account, knowing which technology pathway, which messaging will make the strongest connection to activate them.

To connect to different cultures, different generations, we must deliver content each segment wants and trigger endless touch-points. The strongest ideas live and move with you through life. They take root in our real day-to-day activities and grow a new kind of experience that is relatable, memorable, and has a purpose.

Multicultural consumers.

Transcreational marketing.

Consumer evolution.

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The Work




Blue Emu/ Online campaign


Fields BMW / Dealer campaign


Stew Leonard’s/ Branding campaign

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The Partners

Our past and our present define an amazing track record. We’ve generated surprising results for every one of the companies you see listed here.

ABD Development / Artegon Mall / Barcellona Homes / Bealls Florida / BMW Motorrad USA / Body Blaster / Capital Bank / CareerSource Central Florida / CenterState Bank / Central Florida Credit Union / Delta Performance / Don Quijote Awards / Estrella TV / Florida Hospital / Harkins Commercial / HBIF / HCCF / Madrag / Mazda / MINI / New Traditions Bank / Old Florida National Bank / Perfume Provider / Ram / Santa Barbara Beach & Golf Resort / Unroe Engineering / Tolic Insurance

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The Services

To drive lasting success, we fuse up-to-the-minute data, technology, creative insight, and cultural relevancy to make your brand meaningful throughout the lives of more consumers. We are focused on multi-dimensional, intuitive solutions, more effective and culturally relevant strategies that connect not only with consumers’ minds but with their hearts and passion points. We are constantly exploring new trends, disciplines, and keeping up to date with the latest tendencies and digital technologies.

The Creative
The Creative
Print Collateral
The Strategy
The Strategy
Account Planning
Marketing Strategy
Allocation Modeling
Digital, Mobile & Social Strategy
Content Strategy
Multicultural Services
The Digital
The Digital
Content Marketing
Web Development
Remarketing / Retargeting
Data & Analytics
Social Media
Email Marketing
Content Marketing
Influencer Marketing

Media Strategy
Media Strategy
Media Planning & Buying
Media Research & Analytics
Earned Media
Earned Media
Social Media
Public Relations
Content Marketing
Public Relations Services
The Research
The Research
Quantitative Market Research
Focus Groups
Customer Experience Mapping
CRM Strategy
Digital Transformation
CRM Program Optimization
Data Optimization
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The Team

With unique heritages, cultures, and senior-level expertise, our team is a reflection of the diverse consumer market the USA has become. We believe in each other. We stay open-minded to new perspectives. And we know the best solutions come from a team dedicated to working together. This gives us the right intel, insight, and competitive edge our clients need to thrive.

Hernan / Shelly / Melia / Alex / Sofia / Berry / Neil / Matthew …

We will bring you more.

Let’s ACTIVATE more consumers for you. Call us today at (407) 898-2409 or email at newbusiness@thegroupads.com

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