All
News

Grocery wars: 3 helpful ingredients to win Hispanic shoppers

Article originally published on Orlando Business Journal Hispanics have an appetite, and with an estimated purchasing power of $1.5 trillion by 2015, they are an important audience that grocery chains...
Read More

Hispanics online: 5 powerful tips to boost your website

Article originally published on Orlando Business Journal Digital marketing has rapidly evolved the way we connect with people, consume headlines and create our perception about brands. The ever-growing use of...
Read More

3 ways to enrich your brand by marketing to wealthy Hispanics

Article originally published on Orlando Business Journal Hispanics are the fastest-growing consumer market in the U.S., and upscale Hispanics are the most influential segment since the baby boomers, so it’s...
Read More

Tips on tapping into the multibillion-dollar Hispanic tourism market

Article originally published on Orlando Business Journal Tourism is one of the world’s largest industries and is the No. 1 industry in Central Florida and the Sunshine State. In fact,...
Read More

Lost in translation: 3 ways your firm can create a better Spanish website

Article originally published on Orlando Business Journal When it comes to creating a Spanish website, things easily can get lost in translation. For example, health coverage enrollment under the Affordable...
Read More

4 tactics to develop the right Hispanic marketing plan

Article originally published on Orlando Business Journal The success of a Hispanic marketing campaign relies on a series of controllable and uncontrollable factors that will determine the end result. However,...
Read More

4 ways to improve your firm’s Hispanic marketing strategy

Article originally published on Orlando Business Journal Hispanics are no longer a sub-segment of the economy. They played an important role during the last presidential election and are emerging as...
Read More

How to translate the Hispanic culture into big business

Article originally published on Orlando Business Journal The Hispanic community is growing at a fast pace. They are getting embedded into mainstream culture and emerging as a powerhouse of economic...
Read More

4 social tips to attract loyal Hispanic consumers

Article originally published on Orlando Business Journal If your firm hasn’t adopted a strategy to reach out to Hispanics via social media, you’re missing out. Consider: Social media is affecting...
Read More

LET'S ACTIVATE
MORE CONSUMERS

Call us today at (407) 898-2409 or email at newbusiness@thegroupads.com.

Keep up to date with the latest market trends and accolades from the agency. Fill out the form below.


    ORLANDO (HQ)

    1221 N. Mills Ave., Suite B
    Orlando, FL 32803

    NEW YORK

    1359 Broadway, 3rd Floor
    New York, NY 10018

    MIAMI

    1000 Fifth Street
    Miami Beach, FL 33139

    BUENOS AIRES

    Cap. Gral. Ramón Freire 3251
    Ciudad de Buenos Aires,
    Argentina